Porsche deliveries fall 20% as COVID-19 rattles auto sales

Porsche 911 GT3

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Porsche 911 GT3

Porsche is starting to take a hit from coronavirus.

After a decade of sustained growth, the luxury sports car maker’s deliveries fell 20.2% from January through March in the USA. Over the past few weeks, millions of Americans have lost their jobs, seen their 401(k) values plummet and shopped less during the pandemic.

Porsche, which produces luxury sports cars such as the 911, 718 Boxster, Cayman and Taycan, reported 11,994 total sales in the first quarter compared with 15,024 vehicles sold in the USA during the same period in 2019. 

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Sales of the company’s famed 911 dropped 10.5% year-over-year. The German automaker’s mid-engine 718 range slumped almost 40%, and its top-range sedan Panamera dropped 30.3%. 

The company handed over a record-breaking 280,800 vehicles to customers in 2019, a 10% rise over 2018. SUVs powered last year’s sales.

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Amidst the pandemic, Porsche North America has three priorities, the company said in a news release: It’s focused on protecting its staff, supporting mobility and helping dealerships manage the fallout. 



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By Javier Manning

Javier has been in the field of content writing for almost 8 Years as he hails from the Biotechnology background. The edifying articles portray her craving towards language. His keen hobby of reading technological innovations related books or articles has sown the seed of being a well-versed editor with the current scenario of numerous industry verticals. He is one of the valuable assets to this publication. The Industry News Press has awarded him with a senior editors post based on his skillful performance to date.